Tony D Sampson – Reader in Digital Culture and Communication
Tony D. Sampson’s Virality: Contagion Theory in the Age of Networks (Minnesota University Press, 2012) draws on Gabriel Tarde, Gilles Deleuze (and others) to develop a contemporary alternative to the meme, encompassing digital, affective, financial, political and cultural contagions.
His next book, The Assemblage Brain: Sense Making in Times of Neurocapitalism (Minnesota University Press, 2016), develops a radical critical theory exploring the “interferences” between the neurosciences, philosophy, art and capitalism.
Tony’s current research interests explore social somnambulism, imitation-suggestibility, assemblage theory, neuroculture, neurocapitalism, care systems, attention/inattention, big data, affect theory, third paradigm HCI and contagion theory.
He is the Director of the EmotionUX lab at UEL and a founding member of Club Critical Theory – a free ‘club’ based in Southend-on-Sea, Essex dedicated to bringing about public engagement in the town through the application of critical theory to everyday life.